Accessibility in Hospitality

As traveler expectations evolve, accessibility is no longer optional — it is a key driver of inclusion, guest satisfaction, and long‑term growth. In this workshop, you will discover how to approach the accessibility market within the hospitality and tourism industry. You will gain insights into emerging trends, research findings, and practical strategies to develop a holistic vision that integrates accessibility into the visitor experience.

You will also learn to identify opportunities, optimize existing tools, and apply adaptable best practices across the Island’s tourism ecosystem. In addition, the session will provide space to connect with peers, exchange ideas, and explore collaborative approaches to advancing accessibility.

About our Guest Speaker:

Emma Rosado
VP of Marketing & Communications, HSMAI - Puerto Rico Chapter
Marketing Senior Manager, Discover Puerto Rico

With more than 12 years of combined experience in sales and marketing, Emma Rosado is passionate about transforming the ordinary into the extraordinary. She has developed strategies across the retail, services, technology, and tourism sectors, consistently driving growth and elevating brand impact.

Emma holds two master’s degrees—one in Integrated Communications from Sacred Heart University and another in Marketing and Advertising Accounts Management from the Autonomous University of Barcelona. She is also a certified digital marketing specialist, with credentials including the HSMAI CHDM Certification, Digital Content Marketing Certification, and the Destinations International PDM Certificate.

Beyond her professional expertise, Emma is a martial artist, music lover, adventure‑driven traveler, and gastronomy enthusiast who thrives on connecting people and making every moment count.

Know what’s Happening Next — before everyone else does.

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Host or Publisher HSMAI Puerto Rico