AAF Atlanta Inclusion Workshop Lunch presented by Majority

AAF Atlanta Inclusion Workshop Lunch. Who’s Behind the Work? Diversity in Creative Production, Cultural Impact & Commercial Performance
About this Event

On September 22nd, we're continuing with our 7th AAF Atlanta Inclusion Workshop Lunch Series dedicated to advancing diversity and inclusion in advertising. This event is bringing together industry leaders, innovators, and advocates to share insights and strategies for shaping a more inclusive and impactful advertising landscape. Our September 22nd Workshop will focus on Who’s Behind the Work? Diversity in Creative Production, Cultural Impact & Commercial Performance presented by Majority.

This workshop is designed to bridge the gap between creative intent and inclusive execution. Through a combination of expert panel insights and hands-on breakout discussions, participants will gain actionable frameworks they can immediately apply to creative development, production staffing, talent sourcing, campaign strategy, and creative leadership.

Location:

WPP Atlanta

505 N Angier Ave NE

Atlanta, GA 30308

Thank you to our sponsor & host:

Thank you to our venue sponsor:

Panelists:

Erica Reynolds, Director, Account Service, Hierarchy

Erica Reynolds is a strategic marketing leader at Hierarchy serving as Director, Account Service. She has extensive experience in brand strategy, account management, and delivering integrated marketing solutions. Throughout her career, she has driven business-focused strategies for major national brands like McDonald’s, The Home Depot, and Amazon. As a passionate advocate for innovation and inclusion, she leverages her expertise to help agencies and brands build more diverse creative ecosystems.

Sylvia Feliz — Cultural Marketing Director, The Coca-Cola Company

Sylvia Feliz is the Cultural Marketing Director at The Coca-Cola Company, where she helps some of the world's most recognized brands connect authentically with diverse audiences through culture, media, and innovation. A proud Dominican-Puerto Rican marketing strategist, Sylvia brings more than 20 years of experience across CPG, beauty, health, and government sectors, building campaigns that drive both cultural relevance and business growth. As business co-lead of Coca-Cola's Hispanic Inclusion Network, she champions inclusive marketing practices while fostering collaboration and mentorship across the organization. Her work is rooted in creating sustainable opportunities for underrepresented communities and ensuring that culture creators share in the value they help generate.

Jorge Hernandez — CMO, Majority

Jorge Hernandez is the Chief Marketing Officer at Majority, where he champions the belief that diversity is not a checkbox — it is a competitive advantage. Originally from the Dominican Republic and raised in Queens, Jorge combines analytical thinking with deep cultural insight to help brands create work that genuinely connects with modern audiences. Under his leadership, Majority has expanded its inclusive production capabilities through initiatives like Majority Productions, designed to create direct opportunities for underrepresented talent. His approach focuses on transforming DEI from aspiration into operational infrastructure that drives measurable business growth.

Neisha Tweed Bell — Founder & Executive Creative Director, Undeniable Ideas

Neisha Tweed Bell is the Founder and Executive Creative Director of Undeniable Ideas, where she helps creatives, brands, and organizations turn bold ideas into impactful work. With over 20 years of experience across companies including Meta, Publicis, and Ogilvy, she has built inclusive creative systems and led global innovation initiatives at scale. A passionate advocate for diverse storytellers, Neisha focuses on demystifying creative direction, advancing equitable talent development, and helping creatives embrace AI as a tool for growth rather than fear. Through workshops, mentorship, and consulting, she equips the next generation of creatives with the confidence, strategy, and cultural intelligence needed to succeed.

Gauri Misra—Deshpande — Founder, Indian Culture Box | Professor of Advertising, Savannah College of Art and Design

Gauri Misra-Deshpande is the Founder of Indian Culture Box and a Professor of Advertising at Savannah College of Art and Design. An award-winning educator and multicultural strategist, she has spent more than 25,000 hours mentoring diverse student creatives and guiding award-winning campaigns recognized globally. Her work centers on helping creatives move beyond surface-level storytelling to build campaigns rooted in empathy, strategy, and societal relevance. Gauri is passionate about developing the next generation of cultural architects — creatives who understand both human behavior and business impact.

*Cancellation Policy: Due to pre-registration costs and guarantees, refunds or credits are not extended for this event. However, registrations are transferable. On the day of the event, the substitute attendee must present a copy of the registration receipt or e-mail verification to be admitted to the event.

**Note: By registering, you agree to receive updates about news, programs, and special events from AAF Atlanta. Recording of the event or screen capture of the event might be used likeness in the media to promote future AAF Atlanta events and programs. You also agree to receive emails from AAF Atlanta and our partners.