2026 Spring Conference

Schedule

Sat Apr 18 2026 at 10:00 am to 02:30 pm

UTC-04:00

Location

University of Richmond, Tyler Haynes Commons, Room 305 | Richmond, VA

Advertisement
Get the inside scoop! A strategic comms expert shares her story of driving sustained awareness in a crisis. Plus, our 2026 awards ceremony!
About this Event

Take advantage of early bird pricing through April 1. Prices increase on April 2.

The Virginia Professional Communicators 2026 Spring Conference takes place on Saturday, April 18, at the University of Richmond.

We’ll kick off the event with a riveting fireside chat, featuring Ashley Huston, a former Dow Jones communications executive, in discussion with Version A CEO, Diane S. Thieke.

#IStandWithEvan: How Communications Supported Efforts to Bring a Journalist Home

You won’t want to miss this look inside the successful awareness and advocacy campaign in support of Wall Street Journal reporter Evan Gershkovich, who was wrongfully detained by Russia in March 2023.

Over the following 16 months, Ms. Huston led crisis and strategic communications for the company’s efforts advocating for Evan’s release, working closely with executives, editors and colleagues from Dow Jones and The Wall Street Journal, Evan’s family and friends, and myriad other organizations and supporters. In this talk, she will highlight the critical role of communications throughout the campaign and share what it took to drive sustained attention for Evan’s wrongful detention until his release on August 1, 2024.

After this conversation and over lunch, we’ll hear from our Newsmaker of the Year, celebrate our Communicator of Achievement, and announce our Virginia Communications Contest winners.

Registration includes a boxed lunch.

Program Highlights:

  • VPC Presidents’ Welcome
  • #IStandWithEvan Fireside Chat with Ashley Huston and Diane S. Thieke
  • Newsmaker of the Year
  • Boxed Lunch
  • Awards and Recognitions

Important notes about lunch:

Lunch will be catered by Everyday Gourmet. We’ll have a variety of delicious, boxed lunches available on the day of the conference that will include vegan, vegetarian, and gluten-free options. If you have a specific dietary need, please contact Diane Thieke at [email protected] or Sunni Brown at [email protected] by April 9.


About our featured speaker

Ashley Huston is a corporate communications advisor whose work draws on previous in-house experience with global companies, including The Wall Street Journal, Dow Jones, News Corp, Curiosity Stream, Quartz, and ESPN. She has guided communications through myriad periods of growth and innovation as well as uncertainty and transformation.

Ashley led crisis and strategic communications for Dow Jones’ advocacy efforts supporting Wall Street Journal reporter Evan Gershkovich during his 491 days of wrongful detention by Russia, helping drive a 16-month public diplomacy and awareness campaign and serving as a trusted advisor to the Gershkovich family.

A native of Georgia, Ashley graduated from the University of Georgia and was honored with the Grady College of Journalism’s Mid-Career Alumni Award in 2018.


Agenda

🕑: 10:00 AM - 10:30 AM
Registration & networking
🕑: 10:30 AM - 11:30 AM
Fireside chat with Ashley Huston
🕑: 11:30 AM - 12:00 PM
Newsmaker of the Year
🕑: 12:00 PM - 12:30 PM
Lunch
🕑: 12:30 PM - 01:00 PM
Communicator of Achievement
🕑: 01:00 PM - 02:00 PM
Awards ceremony
🕑: 02:00 PM - 02:30 PM
Closing
Advertisement

Where is it happening?

University of Richmond, Tyler Haynes Commons, Room 305, 270 Richmond Way, Richmond, United States

Event Location & Nearby Stays:

Tickets

USD 35.00 to USD 55.00

Icon
Know what’s Happening Next — before everyone else does.
Virginia Professional Communicators

Host or Publisher Virginia Professional Communicators

Ask AI if this event suits you:

Discover More Events in Richmond

Let\u2019s Walk The City!!!! (Beginners Ball)
Sat, 18 Apr at 08:00 am Let’s Walk The City!!!! (Beginners Ball)

Monument Avenue

SPORTS NONPROFIT
Electrics & Espresso
Sat, 18 Apr at 08:30 am Electrics & Espresso

Starbucks - Libbie Mill

CAR-SHOWS
BYO:) Autism In Black Conference + Melanin Mixer + Black Elephant Exchange
Sat, 18 Apr at 08:30 am BYO:) Autism In Black Conference + Melanin Mixer + Black Elephant Exchange

Silverleaf Community Clubhouse

BUSINESS CONFERENCES
Singing our Heart Prayers with Carolyn Winfrey Gillette
Sat, 18 Apr at 08:45 am Singing our Heart Prayers with Carolyn Winfrey Gillette

River Road Church

ART WORKSHOPS
Agecroft Garden Show & Plant Sale
Sat, 18 Apr at 09:00 am Agecroft Garden Show & Plant Sale

4305 Sulgrave Road, Richmond, VA, United States, Virginia 23221

BULLYWARZ  THE RUN BACK
Sat, 18 Apr at 09:30 am BULLYWARZ THE RUN BACK

Richmond Raceway

DOG DOG-SHOWS
90's Sing-Along Brunch at Harry\u2019s
Sat, 18 Apr at 11:00 am 90's Sing-Along Brunch at Harry’s

2818 W Broad St

BRUNCH FOOD-DRINKS
Drive Electric Earth Month 2026: Science Museum Earth Day Celebration
Sat, 18 Apr at 12:00 pm Drive Electric Earth Month 2026: Science Museum Earth Day Celebration

Science Museum of Virginia

EXHIBITIONS
Battle of the North
Sat, 18 Apr at 12:00 pm Battle of the North

600 E Laburnum Ave

KIDS CAR-SHOWS
Financial Empowerment: Secure the Future
Sat, 18 Apr at 12:00 pm Financial Empowerment: Secure the Future

Main Library - Richmond Public Library

SACRED SPRING FEVER
Sat, 18 Apr at 12:00 pm SACRED SPRING FEVER

My Noodle & Bar

Stakes of the Story | 2026 SPJ Region 2 Conference
Sat, 18 Apr at 12:00 pm Stakes of the Story | 2026 SPJ Region 2 Conference

1000 Floyd Ave

WORKSHOPS MEETUPS

What's Happening Next in Richmond?

Discover Richmond Events